What is Land Promotion?

Understanding Land Promotion

A plain-English guide for landowners. Discover how land promotion works, what it means for you, and why it is often the most effective route to unlocking the value in your land.

Definition

Land promotion is the process by which a specialist company — at its own cost and risk — works to obtain planning permission on a landowner’s land, and then sells that land on the open market to achieve the highest possible price. The promoter funds everything. The landowner pays nothing unless the process succeeds.

In short...

SXK takes all the cost and risk. You provide the land.

If planning is secured and the site sells, you receive the majority of the proceeds. If it doesn’t, you have lost nothing.